Mrkting

MKT B250F Introduction to selling denomination 1 Group pouch day of the month due: 31 Oct 2012 Marks:15% towards your final run for grade Length:no much than 2500 words (All parts of the answer which subdue the word point of accumulation would not be marked) (enthral put down that attach go away be deducted for late submission.) designation 1 and Assignment 2 require you to complete a market plan. taken together Assignment 1 and Assignment 2 represent a complete selling plan. Please note that you provide be given specific guidance in the indoctrinate feedback from Assignment 1 that should be incorporated into Assignment 2. auxiliary 1 of the course text, Principles of commercialiseing An Asian Perspective, by Kotler et al provides a sample marketing plan for Sonic, a divinatory start-up comp some(prenominal) producing a personal digital assistant (PDA). However, it is comparatively brief, mainly design ed to show you the types of material expected in separately of the sections of the marketing plan. Therefore, please take your lecture note and schoolbook as reference when you complete the assignment. Requirements 1. Assume you seduce been engage by Trappist Dairy Limited (?????) to develop a marketing plan to capitalize on an opportunity set in Hong Kong. For example, the opportunity might be product/ avail colligate (e.g. new product or product place extension) or involve a new calculate consumer.

2. fudge the Introduction, authoritative Market Situation and trade Objectives section of the marketing plan. Please note that an Executi! ve Summary is not required for TMA 1. The authoritative Market situation must contain the pursuance sections: Market analysis Comp any(prenominal) analysis Competitor analysis guest analysis SWOT analysis Recommended target market Recommended smirch Note: You are not expected to undertake any financial analysis or resources planning. For the analysis of the Current Marketing situation...If you want to get a full essay, order it on our website: OrderCustomPaper.com

If you want to get a full essay, visit our page: write my paper