Examples Of Advertisement On Content And Communications...

Advertisement 1: Content and Communications Executive From the advertisement: â€Å"You are personable, dedicated to delivering quality work and are always three steps ahead. You consider yourself a brand journalist, a content creator, a writer, a strategist. You pride yourself on being able to develop and maintain relationships. You will be comfortable in managing both small and large projects. You dream about storytelling, about brands and content, about people and what makes them tick. You are annoyingly organised.† Working for a SaaS company like Zoho, I constantly write various types of copy for the web and, occasionally, print. I write landing pages, AdWords copy, internal and third-party blogs, and more. From outlining a piece to†¦show more content†¦Some of the Twitter campaigns I’ve executed are #SayYesToAutomation, Rapid all the way, and The Citizen Developer story. To feed my love for storytelling, I also compiled twenty customer case studies and presented them in a story-format for easy reading. I then ran these stories as a partly-paid and promoted campaign on Twitter, and named it #AppStories. In my four years at Zoho, I’ve drafted collaterals for a business-savvy audience, transferring the value of Zoho’s products to them. I’ve co-worked with designers, copywriters, and copy editors of varied languages and backgrounds, and so I consider myself adept in both written and oral communication. I am ever ready to team up to get work done. As I handle many tasks over a short period of time, it’s vital that I distribute my work hours and cope under the pressure of publishing copy in a consistent manner. Since generating copy for social media and online ads requires fast turnouts, I’m no stranger to organising my time and tasks within short deadlines for optimum output. These are the qualities that make me a suitable fit for this job role. ———————————————————————————————————————— Advertisement 2: Communications Content Specialist From the advertisement: You will be responsible for generating and maintaining opportunities for our clients to reach a targetedShow MoreRelatedMountain Dew Essays1163 Words   |  5 PagesMountain Dew The Mountain Dew case centers on the decision that the BBDO team and Pepsi executives made in regards to the Super Bowl advertisements to be aired in 2000. The creative team came up with 10 possible scenarios. Since their meeting took place in October (4 months prior to the Super Bowl) they had little time to produce the ads. The 10 concepts were quickly whittled down to 5 and the executives wanted to whittle them down to 3 in which to produce. From those 3, the best 2 would beRead MoreEssay on Career Profile: Advertising Executive1364 Words   |  6 Pages Career Profile Task The career that I have chosen to profile is that of an Advertising Executive. Advertising professionals combine creativity with sound business sense to market a product based on financial, sociological, and psychological research. To ensure this complicated process works smoothly, advertisers spend a lot of time in the office (a six-day week is not unusual). Most of their time is spent brainstorming, creative blockbusting, and sifting through demographic research; less timeRead MoreDigital Marketing Web Analysis Report1369 Words   |  6 Pages Digital Marketing Web Analysis Report Student’s name: Institution: Instructor: Subject: â€Æ' Executive Summary This report looks at the company website for Kogan.com which is the client organization and Appliances online, the field related competitor. 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Television Advertisements: Nestle airs variousRead MoreAdvertising agencies today are confronted with the ever-evolving nature of technology and new1000 Words   |  4 Pagesbecoming less effective due to the significant increase in the number of platforms for getting messages to target audiences. In my essay I will discuss the challenges that the digitalization of communications has had on advertising agencies and its effects on consumers, the media and brands, with examples of how these companies are overcoming these problems to solve their clients’ brand or business issues. Consumers are now in control of their media consumption and how and when they are exposedRead MoreNTT DoCoMo: Marketing i-mode957 Words   |  4 Pagesto create a system that formed a win-win situation for both the developers and the subscribers. Q2. There are four main parties in the value chain of i-mode: First of all the handset manufactures, right after those DoCoMo itself, followed by the content partner and the users (see Exhibit 1). Handset manufacturers: The handset manufacturers benefit from a growing market, an increased turnover and the growth of cell phone penetration, resulting in a faster fluctuation of new handset models. MeanwhileRead MoreImportance of Communication within and Outside an Organization1752 Words   |  7 PagesIntroduction Communication is an important aspect within and outside an organization, mostly when there are complex multiple issues that need to be addressed. When crisis arises, it is necessary for the organization to act upon those issues and find solutions to them. An effective communication inside and outside organization improves the workflow and overall performance. It is therefore necessary for organization to improve their communication and acquire new developed technologies that can beRead MoreEvaluating Website Usability1347 Words   |  5 Pagesimportant aspect to usability is the quality of the content on the website, and how well that content is organized. How many of us have given up on a website because the information we are looking for is too hard to find? Every Internet user has experienced that at least once in their user experience. The website that is the subject of this paper is Usability.gov. Preliminary topics of the website include definitions of usability and some examples of real life applications. 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The research covers the most basic content in the areas of customer’s application of social media sites when finding out about the products. The major sites that are considered are facebook and twitter usage by the different companies and customers to get their services satisfaction. The research

The Iranian Threat Of Hormuz ( Soh ) - 1857 Words

Initial Operational Approach The Iranian threat to the Strait of Hormuz (SOH) The current environment The Arabian Gulf region is currently in a fragile status. Iran is emerging as a regional hegemony trying to expand its sphere of influence over the GCC states and even beyond to the entire Middle East, increasing the tension with its neighbors. Its growing military capabilities along with its nuclear program and ballistic missile technology have risen the instability in the region. On the other side, the GCC lead by Saudi Arabia, along with Israel, have their own fears, from the sectarian tensions that can destroy the GCC stability, especially in KSA and Bahrain, to the threat to the maritime lines of trades especially the Strait of Hormuz†¦show more content†¦The other conflicts in the area, Afghanistan and Somalia, are not as important but remain a source of instability to the region. The USCENTCOM second element is the myriad tensions in the region. The first is the control of the maritime commercial line of communication in the Strait of Hormuz. This strait is the only exit of nearly quarter of the oil exports from the GCC and Iran to the outside world, which make it vital to the oil tankers sailing to and from the Arabian Gulf. The second is the sectarian tension between the Sunni and Shia population in the region, especially in the eastern part of KSA and Bahrain, where the majority in these regions are Shia. The proximity of these two regions is what make them a point of concern along with its proximity to Iran. The third tension is between Saudi Arabia and Iran embodied by the regional power competition and the conflict over the sphere of influence in the region. This tension is fueled by the robust expansion of the IRGC Quds Force and the sponsorship of proxy groups like Houthis in Yemen, along with the Iranian nuclear program and the buildup of its militar y capabilities, and its support for Shia in the region. The fourth is the tension between Iran and Qatar and UAE on the energy resources in the Arabian Gulf and the islands of Abu Musa, Tumb, and Qeshm. Also important to mention the tension between the KSA, UAE, Bahrain in one side and Qatar from the other sideShow MoreRelatedMilitary Aspects Of A Nuclear Armed Iran1459 Words   |  6 Pagescapability. The ability to deal with Iran has not significantly changed since the Tanker Wars in the 1980’s. Iran has slowly increased their technology but has failed to produce any legitimate indigenous naval or air assets that would pose a significant threat to United States Naval vessels or the United States’ superior air platforms. Iran achieving a nuclear weapons capability would not likely significantly impact the United States immediately, at least not in the continental United States, because of

Some Steps to Secure E-Business

Question: Is the e-business secure? Discuss some steps to secure it? Answer: As the web can uncover your e-business and customers to different dangers, you must verify that satisfactory thought is made as to the insurance of your PC and on the web activities, to have the capacity to secure your association's assets, prevalence, and capacity to create wage, and your customers' protection and your associations with your customers (Clark, 2003). As the way of e-business obliges conveying subtle elements between your organization and customers, it is critical that satisfactory security is given, as your organization and customers may be presented to dangers, for example, burglary, tricks, on the web programmers, malware, and refusal of backing, to give some examples. By protecting and getting on the web activities, the shot of such dangers adversely affecting your e-business is impressively lessened. It is vital to verify that electronic traces of subtle elements and dealings are secure, as the points of interest run the shot of being captured and stole by on the web programmers, who malevolently and deliberately availability data to have the capacity to get points of interest or reason harm and interference to organizational capacities. ID theft and fake perform can happen through perilous e-business activities (Collins, 2005). A malware is a harmful advanced code that is generally gotten through email frill, which causes harm to your PC, its projects and data. The impacts of malware can result in noteworthy harm to the capacities of your organization, and can undoubtedly go unnoticed before the harm is E-business Security effectively done. Against infection application can help secure your PC from malware and hurtful application ('Virus security combined with network security', 1998). An alternate peril that your organization may face is what is alluded to as a refusal of backing. This happens when there is a planned overabundance of your system to influence capacities and at the last mischance your web server. Clients won't have the capacity to availability your site, in this way loss of income may come about. The most important ten security tips to shield your organization and clients from the dangers characterized previously (Toolkit.smallbiz.nsw.gov.au, 2015): 1. Make a society of security Organizations need to have on the web security application measures set up and make beyond any doubt staff are mindful of, and stick to, on the web security application hones. 2. Set up against infection application and keep it redesigned Against infection application tests and takes out known malware your PC may have abbreviated. It will help secure your PC against malware, infections and Trojan infections. 3. Set up a firewall to stop unforeseen access to your PC Firewalls work like a robber officer to shield your PC from lawbreakers. 4. Shield yourself from destructive messages Be wary about opening messages from obscure or farfetched sources. 5. Diminish spam While it is impractical to totally stop garbage from entering your email box, you can make moves to lessen the sum. 6. Move down your information Making a duplicate of the move down of subtle elements is a sensible approach to guarantee that you can recuperate the majority of your organization points of interest from your PC or site rapidly. 7. Make a framework for ensured passwords Making compelling secure passwords can give an extra method for guarding the subtle elements on your PC. 8. Stay up with the latest On the off chance that your application is out of time span, you are more unstable. 9. Guarantee that web managing an account is secure On the off chance that you bank online you ought to hold fast to secure counsel gave by your standard bank. 10. Make and keep up a criminal strategy You have to screen and test security strategies. References Clark, D. (2003). Enterprise security. Boston: Addison-Wesley. Collins, J. (2005). Preventing identity theft in your business. Hoboken, N.J.: John Wiley. smallbiz.nsw.gov.au, (2015). E-business Security. Retrieved 18 March 2015, from https://toolkit.smallbiz.nsw.gov.au/part/15/75/321 Virus security combined with network security. (1998). Network Security, 1998(4), 8. doi:10.1016/s1353-4858(98)90109-x

Economic status, success, and the advantages of having a good childhood free essay sample

In the articles that written by Sherman Alexie and Eudora Welty, there were many different topics discussed that with the overall topics being that reading can help you in your future. The main three topics that I found are Economic status, success, and the advantages of having a good childhood.During the childhoods of both Alexie and Welty, they spent much of there time learning and teaching themselves to read with the many books that they were surrounded by but one huge difference was how the two grew up economically. On the one hand, Welty grew up in Mississippi in a middle to an upper-class home where she was surrounded by books and spent most of her time reading and learning to read from her mother. On the other hand, you have Alexie who by native American economic status grew up middle class, but when it comes to the rest of Americas standards he grew up poor. We will write a custom essay sample on Economic status, success, and the advantages of having a good childhood or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Well the two grew up on opposite ends of the economic spectrum they had one thing that was in common and that was that they were surrounded by books and other kinds of reading material from the day that they were born.Economic status was a huge difference between Alexie and Welty but one of the biggest similarities is that both authors are that because the two learned to read so early in their lives they both became very successful later on in life. Obviously, the two both became successful authors, but both also graduated from extremely prestigious universities. They explain that they believe that them learning to read so early in life made it easier to succeed throughout there lives and also caused there love of writing which led them to become authorsThroughout both books, the authors go into detail about how the childhoods that they had affected how they went through life. Alexie goes into how when he was in school instead of how when other kids went and played at recess he woul d sit and read and he was bullied because of it. Alexie also brings up the fact that when he was extremely young he was reading high school level books and because he was in the native American community he was looked at as a freak or weird where if he was in any other community he would have been viewed as a prodigy or a genius.When it comes to the similarities and differences between Welty and Alexie are very similar and in some places very different, the advantages of having a good childhood, economic status, and success are three of the biggest show in the articles.